Product Designer
Dynamic Product Designer based in Vancouver, passionate about creating intuitive, inclusive, and human-centered solutions. With 3+ years of experience across Fintech, SaaS, e-commerce, and digital platforms, I blend creativity, empathy, and technology to design experiences that resonate deeply with diverse users. Specializing in accessibility and neurodiversity, I am dedicated to crafting solutions that connect with people and make a meaningful impact.
Skills
Experience
Product Design - Properly, Aug 2024 — Present
Product Scope: Spearheaded the design and UX strategy for Properly, an AI property management software to streamline and reduce maintenance escalations for property managers by 90%.
Led comprehensive user research, engaging over 100 participants, to craft user personas and map detailed journeys addressing pain points.
Built interactive prototypes in Figma that improved design-development alignment by 30% and enhanced stakeholder collaboration.
Conducted usability testing with 50+ users, reducing task completion times by 40% and error rates by 25%.
Successfully delivered the platform’s MVP on schedule, boosting customer engagement by 30% in the first month.
UX Design - Le Lux, Sept 2022 - June 2024
Product Scope: Designed SmartSave, a cutting-edge Fintech application enabling goal-based savings through customizable wallets, elevating financial literacy and management.
Facilitated surveys and interviews with 75+ users, uncovering key insights that informed core features like automated savings and goal tracking.
Developed user workflows and wireframes, reducing design iterations by 35% through early stakeholder buy-in.
Conducted usability tests, increasing app adoption by 50% and resolving 20% of user pain points through iterative improvements.
Product Manager/ Design Strategist - Cookpad Inc, Mar 2017 - Jan 2023
Grew the Nigerian user base to 90,000+ and contributed over 110,000 curated recipes, amplifying user engagement.
Enhanced search functionality, driving a 25% increase in search engagement within three months.
Designed localized strategies to align product offerings with user preferences, boosting satisfaction and retention.
Volunteer Experience
Writer - UXPA International , Oct 2024 - Present
Authored articles on neurodiversity in design, including featured blog posts on Neurodiversity driving awareness about the importance of inclusive product development.
Collaborated with industry professionals to develop actionable strategies for integrating inclusivity and empathy into design processes..
Education
MSc in Business Information Technology, University of Northumbria at Newcastle — Newcastle, UK.
Design Certificate in UX Design, Emily Carr Institute of Art + Design — Vancouver, Canada.
Certifications
UX Google Certificate (Coursera) -
Specializing in User-Centered Design, Wireframing, Prototyping, UX Research, and High-Fidelity Design.
UX Entry Level Certificate -
Specializing in Fundamental UX Principles, Design Thinking, Usability Testing, and Basic Interaction Design.